Hotel Le Carmen Playa Del Carmen, Mexico
Description du projet
The Carmen is a 4-star boutique hotel located directly on the paradisiacal beaches of Playa del Carmen. Built in 2009 and composed of 37 air-conditioned suites, the establishment benefits from an exceptional location with direct access to the Caribbean Sea and breathtaking views of Cozumel Island.
The hotel has 2 restaurants, a rooftop pool with a U-shaped bar, as well as a private beach area with full service (chairs, food, drinks).
The project aims to reposition and enhance the asset by:
- Strategic rebranding,
- Implementing a targeted all-inclusive concept for couples/adults,
- Modernization of spaces (furniture, branding, reservation systems),
- Optimized hotel management.
With a projected resale value of $20 million USD in 3 years, an estimated ROI of +100%, and potential annual revenues exceeding $6 million USD, the Carmen represents a unique investment opportunity in one of the most dynamic tourist destinations in the world.
```Project Vision
- Sea view: rooms and rooftop overlooking the Caribbean Sea and the island of Cozumel.
- Optimal exposure: sunrise and sunset visible from the terrace and certain suites.
- Panoramic rooftop: pool and bar offering a 180° perspective of the ocean.
- Immersive ambiance: private beaches and outdoor spaces integrated into the tropical landscape.